The One Cheat Code I Used to Win the 2 Comma "X" Award
- Leo Kanell
- 6 days ago
- 5 min read
(HINT: It Wasn't Ads)
Let’s be real for a second. 👇
We live in a world that tries to convince you that you can build a massive empire entirely from behind a laptop screen.
The gurus tell you that if you just have the right funnel, the right ads, and the right Slack channel, you never have to leave your house. You can just sit in your pajamas, drink coffee, and watch the millions roll in. ☕💸
I used to believe that too.
And don’t get me wrong - tech is great. Zoom is convenient. But there is a massive difference between being busy online and being powerful in person.
I didn't realize this until I read a study from the Harvard Business Review that stopped me in my tracks. They found that a face-to-face request is 34 times more successful than an email.
34X.
That means for every ONE deal you close in person, you would have to send 34 emails just to get the same result. 📉
That was the moment I realized that "proximity" isn't just a buzzword. It’s a mathematical multiplier.
You can learn content online. But you catch vision in person.
Over the last decade, I’ve tested this theory. I’ve gone from sitting in the cheap seats at conferences to sharing the stage with legends like Patrick Bet-David. And I can tell you, the view is very different from the front of the room.
Here is the truth about how I used "The Room" to scale to 8 figures - and why you need to get into ours.
From The Cheap Seats to The Main Stage
I wasn’t always the guy handing out the awards.
For a long time, I was the guy sitting in the back row, frantically taking notes and hoping the speaker would drop a crumb of wisdom that would change my life. 📝
I remember paying my own way to attend Brendon Burchard’s events. I wasn't a "VIP." I didn't have a special lanyard. I was just a regular attendee with a dream and a notebook.

But here is the secret: I didn't just watch. I studied.
I looked around the room and realized that the people on stage weren't aliens. They were just people who had figured out a system and - more importantly - had built a network.
So, I made a decision. I was done being a spectator. I wanted to be a player.
Changing The Game (And The Bank Account)
The next phase of my journey wasn't about buying tickets; it was about bringing value.
You’ve probably heard of Grant Cardone… The 10X guy. 🚀
When we went to 10X Growth Con, we didn't just go to clap. We went to work. My team and I provided the funding for that ecosystem. We became the financial engine in the room.

We did the same thing with Gary Vaynerchuk (GaryVee). We didn't just ask for a selfie; we sponsored the event.
See the difference?
When you level up your proximity, you stop asking "What can I get?" and start asking "What can I give?"
And that is when the magic started happening. 🪄
Earning The Hardware
Fast forward a few years, and the view changed completely.

Instead of sitting in row 40, I found myself speaking on stages across the country with titans like Patrick Bet-David.
I stood on stage and accepted the 2 Comma Club Award from Russell Brunson and ClickFunnels. Then, we kept grinding, kept scaling, and I went back to pick up the 2 Comma "X" Award (that’s for hitting 8 figures, by the way).
Now, I don’t tell you this to brag. (Okay, maybe a little bit. It’s a cool trophy 🏆).

I tell you this because I want you to understand the physics of success.
I didn't win those awards because I have a higher IQ than you. I didn't win them because I got lucky.
I won them because I stopped trying to build my business in isolation. I got in the room with people playing a bigger game, and their "normal" became my "normal."
But along the way, I noticed a problem. A big one. 🛑
The Problem With Most "Hype" Events
I’ve been to hundreds of conferences. And usually, they all follow the same script:
You get pumped up. 😤
You jump around to loud music. 🎵
You go home with a headache and zero actual systems to implement. 📉
Motivation is great, but motivation doesn't deposit checks. Systems do.
I realized that if I was going to host my own event, it couldn't just be a "rah-rah" session. It had to be a factory.
I wanted to build a room where you don't just leave with ideas - you leave with the actual tools, technology, and connections to double your funding business.
I didn't want to create another conference. I wanted to build a Machine.
Welcome To The Machine ⚙️
That is why we created Funding Machine Live.
This isn't just a conference. It is a download.
We are gathering the smartest minds in the funding space for two days to show you exactly how to Automate, Accelerate, and Dominate your market.
We aren't just going to tell you how to scale; we are going to show you the engine.
We invested $1,000,000 developing this software so that we wouldn't have to hire a thousand employees to scale. At this event, I’m handing you the keys to that same $1M system.
You will see live demos of the newest features of the Funding Machine platform. You will see the automations that allow you to process millions in funding without hiring a small village to do the paperwork.
And the lineup is ridiculous!
Shane Ginsberg is coming to teach you how he generated 5 BILLION views (yes, with a "B") and how to capture attention in 2026.
Ryan Patient is dropping the playbook on how he built a multi-million dollar empire using 0% funding.
Katrina Fitten is showing us how she unlocks cash flow for massive new demographics.
My co-founders Ty Talbot and Brock Jeppesen (the geniuses who actually built the tech) are pulling back the curtain on the systems that run the whole show.
And we’re even doing a "Spouse & Family Panel." Because if you win at business but lose at home, you still lost.
A Vision Needs A View 🌃
And listen, we aren’t doing this in a windowless basement at a Holiday Inn.
If you are going to level up your life, you need to be in an environment that matches your ambition.
We are taking over The Moon Room at the Palms Resort & Casino in Las Vegas.

We are talking about an iconic venue overlooking the Strip. It’s the kind of room where big deals get done and big visions get born.
The Fork In The Road 🍴
So, here is where we stand.
You can stay home. You can keep sending emails that nobody opens. You can keep trying to figure out the "funding game" by yourself in a dark room.
OR...
You can get on a plane. ✈️
You can fly to Las Vegas on February 25th & 26th, walk into the Moon Room, and plug yourself directly into the source.
I’ve been the student, the partner, the sponsor, and the speaker. I built this event for you to be the winner.
Come see the tools. Come meet the legends. Come win an award.
The Machine is ready. Are you?
Secure Your Spot Before We Sell Out: 👉 FundingMachineLive.com
See you in Vegas!
Leo Kanell Founder, 7 Figures Funding
